Blog
Most blog themes try too hard. Sliding panels, parallax effects, popup author bios. Meanwhile, your text is cramped into narrow columns with tiny fonts and no breathing room.
Neutrino does the opposite. Your words get space. Your images get respect. Your readers get comfort.
Writing Experience
Markdown First
Write wherever you're comfortable – iA Writer, Ulysses, Obsidian, VS Code. Structure with headers, emphasis with bold/italic, links that work. Copy, paste, publish.
The Layout System ensures perfect typography:
- Optimal line length for reading
- Proportional spacing between elements
- Smart widow/orphan control
- Beautiful blockquotes and lists
Images Without Compromise
Full Screen Hero Cover means your hero images display at their best:
- Travel blog: Panoramic landscapes that pan on scroll
- Food blog: Vertical recipe shots that stay tall
- Tech blog: Screenshots at actual resolution
- Photo blog: Images lead, text supports
No more batch-resizing before upload. No more "featured image must be 1200×630" rules.
Personal vs Professional
Individual Voice
Branding & Customization makes it yours:
- Personal blogs: Handwritten font, warm colors, casual tone
- Professional blogs: Clean sans-serif, minimal color, authoritative voice
- Creative blogs: Bold typography, accent colors, experimental layouts
The Engagement Tools author byline becomes your signature – linking to about page, portfolio, or contact.
Multi-Author Blogs
Each writer maintains their identity:
- Individual author pages
- Personal bio sections
- Separate social links
- Optional author newsletters
Perfect for group blogs, company blogs, or guest contributors.
Growing Readership
Discovery Paths
Homepage sections by topic let readers find their interests:
- Tech blog: Tutorials, Reviews, News, Opinion
- Lifestyle blog: Travel, Food, Design, Wellness
- Company blog: Product, Engineering, Culture, Industry
Navigation Options scale with your archive:
- Start with About, Archive, Contact
- Add category navigation as you grow
- Footer handles extensive topic links
Reader Loyalty
Memberships & Monetization for audience building:
- Free newsletter for all readers
- Member-only posts for supporters
- Paid subscriptions for premium content
- Comments for community building
Even free blogs benefit from member features – registration captures engaged readers.
Content Flexibility
Post Formats
Standard posts: Text-led articles with supporting images
Photo essays: Galleries with minimal text
Link posts: Commentary on external content
Video posts: Embedded or self-hosted video content
Long-form: Automatic table of contents for deep dives
Special Content
Ghost 5.0 Compatibility enables:
- Code blocks for technical tutorials
- Toggle blocks for FAQ posts
- Product cards for recommendations
- Audio embeds for podcast blogs
- Bookmark cards for link roundups
Reading Experience
Comfort Everywhere
Modes & Contrast adapts to preference:
- Morning readers get light mode
- Night readers get dark mode
- System mode follows device settings
- Hybrid mode for image-heavy posts
The Layout System optimizes for every screen:
- Phone: Comfortable thumb scrolling
- Tablet: Magazine-like layout
- Desktop: Focused reading column
- 4K: Typography scales beautifully
Monetization Options
Direct Support
Tip jar: One-time contributions via Stripe
Membership: Monthly support tiers
Sponsorship: Company-backed writing
Products: Sell ebooks, courses, consulting
Indirect Revenue
Affiliate: Product cards with links
Newsletter: Build list for future products
Portfolio: Blog as lead generation
Speaking: Content establishes expertise
Common Blog Types
Personal Journal
Daily thoughts, life updates, personal growth. Minimal navigation, focus on archives, intimate tone.
Professional Expertise
Industry insights, career advice, thought leadership. Clean design, newsletter focus, LinkedIn integration.
Hobby Deep-Dive
Obsessive coverage of niche interest. Extensive categorization, resource pages, community comments.
Creative Portfolio
Work in progress, process documentation, inspiration. Visual-heavy, minimal text, Instagram-style.
Company Blog
Product updates, team culture, industry news. Brand consistency, team bylines, conversion focus.
Why Not Medium?
You own nothing on Medium. They control distribution, design, monetization. Their algorithm decides who sees your work.
You build their domain, not yours. Your SEO efforts benefit Medium, not your brand.
You look like everyone else. Same fonts, same layout, same reading experience.
Why Not WordPress?
Maintenance nightmare: Updates, plugins, conflicts, security, backups, optimization.
Decision fatigue: Thousands of themes, hundreds of plugins, infinite customization.
Performance issues: Page builders, jQuery dependencies, render-blocking everything.
Launch Simplicity
Hour 1: Install theme, add branding, write about page
Day 1: Publish first 3 posts, set up newsletter
Week 1: Establish publishing rhythm
Month 1: Build initial readership
No setup paralysis. No configuration rabbit holes. Just write and publish.
The Blog Renaissance
Blogs aren't dead. They're evolving beyond WordPress defaults and Medium monotony. Readers want distinctive voices with professional presentation.
Neutrino provides the professional presentation. You provide the distinctive voice.
Your thoughts deserve better than default templates. Give them room to breathe.